Client
A premier provider of scheduling and dispatching aviation software.
The Client’s Problem
This particular aviation software company was in the same situation that many subject-matter experts (SME’s) find their businesses in. They had brilliant product development personnel who doubled as executives, but lacked the resources to build a full sales program.
The Marketplace
The market had relatively little saturation for scheduling and dispatching software. Aviation departments too often used whiteboards to track where their planes were. The sale required not only the presentation of benefits, but the ability to help flight departments fundamentally re-think how they provide their services.
The Sales Partnerships Solution
Results
Sales Partnerships was able to create a sales program that resulted in doubling the client’s current customer base in the first two years, while fundamentally helping the company restructure its approach and fulfillment of sales.