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Monetizing Innovation
Overcoming the Innovation Barrier
Key Insights from Our Latest Article Innovation drives growth—but executing it effectively remains a major challenge for many businesses. Research shows that most innovation efforts, whether new products or services, fail to deliver the expected financial results....
Case Studies
Telecommunications Case Study: Enterprise Sales
Client International Telecommunications Provider The Client’s Problem Our client was the world’s largest Internet bandwidth and collocation companies and had to radically change directions, moving away from engineering and toward marketing and sales as the company's...
Software Case Study: Aviation Software Company
Client A premier provider of scheduling and dispatching aviation software. The Client’s Problem This particular aviation software company was in the same situation that many subject-matter experts (SME’s) find their businesses in. They had brilliant product...
Data Storage Case Study: Remote Backup and Restoration (RBR)
Client Managed Storage International (now Incentra), an international RBR provider. The Client’s Problem Managed Storage International had a challenging goal: they wanted to become a dominant market force in their niche in a small period of time. They had built the...
Technology Case Study: New Data Center Solution
Client An international data center services provider. Summary A large data center company created a new solution providing the ability to connect multiple networks together, control bandwidth costs, and offer previously unseen flexibility to the marketplace. The...





